Professional Builders Secrets Book Resources | The Association Of Professional Builders

Resources included with your copy

Worksheet for marketing

your building company

Uncover your ideal client’s desires, fears and pain points

Identify your niche and define your ideal avatar

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marketing content ideas

swipe files

Access 40+ content ideas to implement in your marketing strategy

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facebook advertising

cheat sheet

Discover the types of Facebook Ads, pixels and conversions

Learn the fundamentals of Facebook advertising

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builders' qualifying

checklist

Discover the 7 qualifying questions you need to ask brand new leads

Learn why budget is not the #1 qualifier and when you should ask this information

Stop producing free quotes for price checkers

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builders' sales

blueprint

Discover the #1 secret successful builders use to avoid building for problem clients

Explore the 3 essential steps of every successful sales process

Discover the exact script you can follow for connecting with new leads

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objection handling

cheat sheet

Discover the 7 most common objections you'll hear from prospects

Learn how to overcome those objections using empathy, listening skills and reasoning

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90-Day Planning

template

Strategic 90-day planning template to set goals, targets and action items for your building company

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construction financials

video training

Discover the benchmarks for gross profit, net profit, advertising spend and fixed expenses for a home building company

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Increasing Margins

Checklist

Access the #1 checklist for understanding construction financials and increasing your margins

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construction slot

cheat sheet

Download as a Google sheet or excel document to forecast the available construction slots in your building company

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