PROFESSIONAL BUILDER SECRETS PODCAST

Episode 15: How To Price Your Jobs With Russ, Sky and Andy

In business, especially in construction, understanding your financials is not just important, it's crucial for survival.

In episode 15 of the Professional Builders Secrets podcast, our host, Bosco Anthony is joined by Co-founders of the Association of Professional Builders Russ Stephens and Sky Stephens, along with APB’s Head Coach, Andy Skarda. Throughout this episode, the trio reveal how builders should be pricing their jobs.

key moments

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  • 1:09 How builders should be pricing their jobs.
  • 2:46 Net profit vs gross profit.
  • 3:49 Margin vs markup.
  • 7:35 Why builders need to stop focusing on dollar amounts.
  • 12:04 Staying on top of your fixed expenses.
  • 14:53 How builders increase margins and stay in demand.
  • 21:52 The pricing strategy for success.
  • 28:50 Why more clients does not equal more profit.
  • 33:30 The industry benchmarks you need to aim to exceed.

Heading

key moments

  • 1:09 How builders should be pricing their jobs.
  • 2:46 Net profit vs gross profit.
  • 3:49 Margin vs markup.
  • 7:35 Why builders need to stop focusing on dollar amounts.
  • 12:04 Staying on top of your fixed expenses.
  • 14:53 How builders increase margins and stay in demand.
  • 21:52 The pricing strategy for success.
  • 28:50 Why more clients does not equal more profit.
  • 33:30 The industry benchmarks you need to aim to exceed.

Heading

Russ Stephens is a Co-founder of the Association of Professional Builders, a business coaching company dedicated to improving the residential construction industry for both builders and consumers. Russ is a data analysis expert who has introduced data-driven decision making to the residential construction industry. Russ is also a proud member of the Forbes Business Development Council.

Sky Kolade is a Co-founder of the Association of Professional Builders, a business coaching company dedicated to improving the residential construction industry for both builders and consumers. Sky is a proud member of The National Association of Women in Construction and she was also recognised as one of 2023’s Top 100 Women.

Andy Skarda has owned and led businesses in South Africa, the United States, South-East Asia, and for the last decade, Australia. With 30+ years of business experience, Andy heads up the coaching team at the Association of Professional Builders (APB), helping business owners in the building industry identify and implement the skills and systems they need to be successful, without needing to go back to school or more importantly, without going bust.

“A specialised podcast made just for the owners of custom home building companies. Extraordinary guests, valuable content and  amazing stories from other builders.”

Cheri K

5-star review on Apple Podcasts

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