PROFESSIONAL BUILDER SECRETS PODCAST

Episode 93: Closing High Margin Contracts With Russ Stephens

You can only grow a building company safely and securely if you've got the correct margins in place, building your equity and cash reserves.

Professional Builders Secrets brings you an exclusive episode with APB Co-founder Russ Stephens. In this episode, Russ reveals the 3-step process for builders to attract more quality leads, convert them into high-margin contracts, and avoid competing on price.

Inside episode 93 you will discover

  • Why most builders add smaller margins to their jobs than the industry benchmark
  • The fundamental problem with under-pricing your jobs and why it could be fatal for your building company
  • The 3-part system builders can implement right now to overcome this challenge and start closing more high-margin contracts
  • The marketing strategy that attracts the best clients to you
  • How to identify and close high-quality prospects with a simple sales process
  • A critical mistake builders make when trying to scale
  • And much, much more.

key moments

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  • 1:03 Defining high margin contracts
  • 8:40 Pricing 4 Profit explained
  • 12:41 The problem with most builders’ business model
  • 22:11 How to attract high quality leads
  • 34:51 How to convert your leads
  • 40:24 Using construction slots to close sales

Heading

key moments

  • 1:03 Defining high margin contracts
  • 8:40 Pricing 4 Profit explained
  • 12:41 The problem with most builders’ business model
  • 22:11 How to attract high quality leads
  • 34:51 How to convert your leads
  • 40:24 Using construction slots to close sales

Heading

Russ Stephens is a Co-founder of the Association of Professional Builders, a business coaching company dedicated to improving the residential construction industry for both builders and consumers. Russ is a data analysis expert who has introduced data-driven decision making to the residential construction industry. Russ is also a proud member of the Forbes Business Development Council.

“A specialised podcast made just for the owners of custom home building companies. Extraordinary guests, valuable content and  amazing stories from other builders.”

Cheri K

5-star review on Apple Podcasts

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