PROFESSIONAL BUILDER SECRETS PODCAST

Episode 199: The Builders Sales Blueprint With Sky Kolade

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There really is such thing as a bad sale, sometimes you look at the numbers and realise it cost you money to finish that project; so you would've been better off doing nothing

Professional Builders Secrets brings you an exclusive episode recorded live at the International Builders Show in Las Vegas with APB Co-founder, Sky Kolade. In this episode, Sky shares her proven strategies for winning more contracts at higher margins, reveals the costly mistakes that hold builders back, and explains the key shifts that separate struggling companies from thriving ones.

Inside episode 199 you will discover

The biggest mistakes builders make when trying to win work
How to create a steady flow of high-quality leads
Why having a sales process is the key to higher margins
The role of urgency and scarcity in securing contracts
The first step you should take today to improve your sales process
And much, much more.

key moments

0:45 Why sales are the lifeblood of your building company
4:30 The one thing that separates top-performing builders from the rest
9:15 The “100 to 1” lead ratio and what it means for your marketing
14:20 How to qualify leads and uncover emotional drivers
20:05 Using urgency & scarcity to secure contracts without pushy tactics
25:50 The first step to improving your sales process today

Sky Kolade is a Co-founder of the Association of Professional Builders, a business coaching company dedicated to improving the residential construction industry for both builders and consumers. Sky is a proud member of The National Association of Women in Construction and she was also recognised as one of 2023’s Top 100 Women.

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